Equipment Leasing

Social Media Solicitation

Advertising and promotions to obtain leads are expensive! And yet it is hard to get new business without it. The trend has been toward smaller companies hiring advertising, promotion, and public relations staff for not only mailers and print journalism, but online media with the most popular social media which is basically very low cost. The emphasis has turned not just to direct advertising and press releases, but to direct solicitation.

Among the many things to learn about social media is the more often you post, the more response you will receive. You may not get an immediate comment, but the next time you log on, you will find a response. Each of the social media have their own type of followers, so choose one or two primarily, and work it as you would a call to a vendor or potential customer. There is Facebook, LinkedIn, Pinterest, Twitter, and many more. Lessors need to include more information about the use of the new media and mobile devices.

Yes, social media are the latest in tactics to reach prospects, yet many Lessors try to discourage their use. Sales personnel look forward to leads, support, and direction. The question is what kind of support and what direction are you going to give them.

Then they must be directed to approach a market that lies within your capabilities. The new “Cold Calling” is more than just being “online,” it is being of value. Not only allowing your sales staff access, they need more than ever to know what kind of tools will they have access to and how to use them.

I recommend a daily sales meeting, as the automobile dealerships have been doing for years. It is not only to go over business, but give encouragement as well as to present topics to educate them about their product.

If the sales force is disbursed, having more regular meetings at a regional location or at the home office is as important. Becoming more common today are video meetings via Skype bringing in all those involved in sales support; computer and mobile device.

In addition to being fully trained and capable of pricing a lease, the sales staff must gain the lessee’s confidence regarding capable of servicing their needs. Repeat business is the most effective way to build a strong leasing activity.

Obtaining business in this world of technology is becoming more and more difficult for direct sales. Knowledge of your product is more important than ever.


The Benefits of Equipment Financing in the Midwest

Whether you are brand new in business or have been around for many years, figuring out how to buy or upgrade the equipment to keep your business growing can present a significant challenge. In many cases, equipment leasing can provide the solution you’re been looking for. If you have not considered the possibility of equipment financing for your Midwest small to large business, consider the following benefits:

Increases Your Cash Flow

Cash flow is the lifeblood of your business. If you do not have enough cash, you run the risk of not being able to make payroll, not being able to pay rent, or not being able to take care of your vendors or suppliers. With this in mind, it makes sense that you don’t want to have thousands of dollars tied up in your equipment. When you lease your equipment as opposed to buying it outright, you are able to make affordable monthly payments that fit into your budget, instead of coming up with a huge down payment that could be used in other areas.

Can Save You Money on Your Taxes

Section 179 of the tax code allows you to deduct the amount you spend on your equipment lease from your business taxes. The amount you deduct may even exceed the amount you spent on the lease payments throughout the year, making equipment leasing a win in every sense of the word.

Makes it Easier to Upgrade Equipment

When you shell out thousands of dollars on a piece of equipment, you can get pretty attached and end up using it far longer than you should. Old outdated equipment harms productivity and employee morale. When you lease your equipment, it’s easy to upgrade equipment without the hassle of selling old equipment or saving enough money to buy newer equipment outright.

Easier to Obtain Than Bank Loans

Having less than perfect credit can be a big hindrance for business owners who want to obtain equipment for their company. Lease Genie works with ALL credit qualities, accepting “A”, “B”, and “C-challenged” credits, offering bank rates without the bank hassle. Rest assured, Lease Genie has a lease program for any company, making it possible to have the best equipment for your business.


Do you have a business that is need of new equipment? If you’re experiencing credit issues or just want to make sure you have enough cash flow to keep your business running, your business should consider equipment leasing. If you have any questions about our leasing programs, please feel free to reach out!

6 Reasons to Choose Equipment Leasing over a Loan?

In a world of ever-decreasing human interaction, why would someone seek the help of an unfamiliar leasing company when their local banker calls them by name? We’ll tell you why:

  1. Many banks often require the individual or business to have a non-interest-bearing secured reserve of 10 to 20 % of the loan amount. This is called the “compensating balance”. What this means is the advertised low interest rate is in reality often 2 to 3 times the quoted percentage. Why is that? It’s because banks are actually only lending you 80 to 90 percent of the money, while you provide the rest.
  2. Banks typically have a lengthy application process, and require personal and business financials, just to begin the funding/loan application process.
  3. Banks will generally file a blanket lien against all of your assets, not just the equipment you are financing. Leasing companies, on the other hand, will file a UCC against the single asset being leased.
  4. Banks will rarely finance the soft costs of installation, freight, or software. These are considered non-tangible assets and therefore, cannot be financed by a bank.
  5. A loan from a bank is often depreciated over 5 to 7 years. Depending on the lease structure, the equipment lease is normally a capital lease and can be 100% expensed. Lease payments, for the same equipment, are treated as a business operating expense, so there is no depreciation schedule to worry about.
  6. The Federal government regulates banks and that limits creativity, risk, and responsiveness when approving a loan. A bank’s approval process is historically slow and cumbersome.

Lease Program advantages:

A lease program’s credit approval and funding is generally done within hours for approval and funding within one or two days, with few financials or paperwork requirements. All costs including delivery, installation, training, hardware and software and services can be included in the lease. Tax advantages vary with the lease structure, so it is best to confirm these with your accountant.

David Craig, President of Lease Genie stated, “No matter what the customers’ unique financing requirements might be, such as progress payments, step-up payments, “soft” or intangible cost of training, installation, and software, Lease Genie can help. We will work with both the end-user and/or equipment vendor and are able to finance all the costs associated with the equipment.”

This important choice of loan versus lease should be based on your business’ requirements and circumstances. Lease Genie will take the time to get to know you and understand your business goals and objectives, and recommend a workable lease solution toward meeting your business goals. To inquire about how to get started, visit

How Do You Calculate Interest Rate?

This can be a burning question among many people including business owners. We put this together to help you break it down into pieces to make the process a bit simpler.

Can I find the interest rate amount on my loan paperwork?

  • You might find it on the note, next to the principal amount.
  • Usually the amount of the pre-computed interest can appear on installment loan documents. However, the lease document does not show the equipment cost or the interest rate.

When a loan is booked, the lessee books the equipment cost as registered as a capital equipment purchase. The equipment is depreciated under the Modified Accelerated Cost Recovery System (MACRS).

So how do I determine the equipment cost, and the interest rate in a Capital lease with a bargain purchase option?

GAPP has provided a procedure to determine these numbers:

  • First discount the lease payment (or rent if you prefer) at the incremental bowering rate (IBR) (average cost of money over like term on secured transactions) to determine the net present value (NPV) of the rent stream.
  • Then they subtract the NPV from the total rent to determine the interest.

If you discount the rent at your IBR, then the interest will be equal to the IBR. On occasion if the lessor’s actual return is higher than the lessees IBR it will become part of the NPV not the interest rate.

Here’s an example:

Consider a $100,000 loan at 10% over 60 months with payments of $2,124.70 in arrears. The equipment cost is clearly $100,000, and the total interest is $27,482.26. Now we will price a lease with a $1 purchase option with a $100,000 at 12% over 60 months with payments of $2,202.42 in Advance. The lessee would discount the rent of $2,202.42 at their IBR at let’s say 9%. The discount would yield a NPV of $106,893.76. This amount would be booked as the equipment cost, and after subtracting this cost from the total rent the interest would be $25,251.44 reflecting a 9% rate.

More questions? Submit your info here or shoot me an email

Maximize your deductions with Section 179.

How Can My Business Save Tax Dollars With Section 179?

You may have heard about Section 179 of the Internal Revenue Code, an exciting new way to minimize your tax burden. The good news? This part of the tax code was created to benefit small to medium-sized businesses just like yours! We’ve put together highlights of what 179 can do for you.

Understanding Section 179

Sec 179, for short, is a law that allows businesses to deduct the full purchase price of any equipment leased or financed during the tax year. While there are dollar limits and some stipulations, most companies can take advantage of IRC Section 179 for the 2016 tax year.

Section 179 Deductions

Section 179 expenses or deductions are simply how much money a company can save with this part of the tax code. Any qualified assets up to a certain amount can be expensed as long as they are placed into use during the current tax year.

How Much Money Can Section 179 Save You?

Every small to medium-sized business is different, and each of these companies will be able to use Section 179 in a different manner. The important fact to know about Internal Revenue Code (IRC) 179 is it’s truly a small business tax incentive and not created for large corporations. The spending cap for the current year under Section 179 is $500,000. This means if you finance a piece of equipment, you can deduct the Full Purchase Price (up to $500,000) from your gross income.  The old limit was $25,000.

This means you can purchase more equipment and still have the benefit of the Section 179 deduction.

For equipment purchases over the Section 179 deduction limit of $500,000 you can deduct an additional 50 percent of the amount over $500,000 in addition to the standard depreciation deduction.  This applies to equipment acquired and put into service during the 2015, 2016 and 2017 tax years. The bonus depreciation will phase down to 40 percent in 2018 and 30 percent in 2019.  The old limit was $0.

To break this down, if a company spends $500,000 on business equipment in the year, they would be eligible for a $500,000 equipment tax deduction under Section 179. Bonus depreciation old limit was $200,000, and in 2015, was raised to $2,000,000. This may be a bit oversimplified; however, this is the gist of Section 179 deductions. Understanding how this part of the IRS Tax Code works is one thing, but making it useful for your company is another. Just remember to run anything tax-related past your CPA.

Here at Lease Genie we understand the ins and outs of Section 179.  If you’re striving to maximize every penny in deductions, we know how to make this tax code work for your business. We finance clients of all credit ratings and help companies take advantage of Section 179 deductions. Contact us today.

Make heavy equipment more affordable with financing options.

12 Types of Heavy Equipment You Can Finance

Need a piece of heavy machinery for your construction or agriculture business? From construction equipment to farm machinery finance, there are solutions so you can run your business more efficiently. Here’s a top 12 list of some heavy equipment. While the list below is not exhaustive, you’ll get an idea about the types of construction equipment and farm machinery you can finance.

Cranes: This tall construction equipment created to move heavy objects is expensive, but a crane can easily be financed.

Road Rollers: The road roller is also a useful piece of heavy equipment, but due to the price tag, most of them need construction equipment financing.

Loaders: Most popularly known as a loader, wheel loader, bucket loader or payloader, this piece of heavy equipment is essential to most construction sites. The value a loader provides often comes with a high price tag that needs financing.

Crawlers: Also known as a bulldozer, this machine is one of the most popular types of construction equipment. This burly piece of construction machinery comes at a hefty price that may need to be financed.

Excavators: A popular piece of heavy equipment at construction sites, an excavator machine is controlled by a crane and designed to dig. No need to dig deep in your own pockets when you can utilize heavy equipment financing.

Forklift: Used to move materials in warehouses, construction sites and even some office environments, the forklift is an incredibly useful piece of heavy equipment. The machinery can also be expensive, requiring financing.

Motor Grader: Seemingly less common than other pieces of construction equipment, the motor grader still has its place on a construction site. Be forewarned: this piece of heavy equipment is big and expensive. Financing can help spread the cost out over time.

Backhoes: These machines are more reasonably priced than some other heavy equipment, but can still typically be financed.

Compactors: These machines offer users ways to compact waste, soil and other materials. Compactors are useful on construction sites, landfills and on farms through construction or farm machinery finance.

Irrigation: Installing new irrigation systems throughout farmland can be costly but a necessity for growing crops. Investing in a new system is easy with agricultural machinery finance.

Tractors: Tractors range wildly in price but are often worth the investment due to the efficiency created. Farm machinery financing can make it affordable.

Seeders: If you’re a farmer, a seeder is essential. The good news is farm machinery finance can help you acquire this must-have piece of agricultural equipment.

No matter what kind of construction or farming equipment you need to finance, we can help. We work with all types of clients, not just ones with an A+ credit rating. Let us help you grow your construction or agricultural business by contacting us today!

Serve more customers with the help of vendor finance programs.

Beginner’s Guide to Vendor Finance Programs

The modern business climate is cutthroat, margins can be small and competition is fierce. Not only that, but customers have become savvier than ever, and therefore, sales are harder to close. No industry understands these facts more than equipment dealers/vendors.

Financing options are vital to closing deals, increasing market penetration and controlling your sales region and customer base. As such, most equipment dealers/vendors understand the importance of offering a finance program to their clients and utilize their vendor financing operations to finance their clients. If you’re unsure about how these programs impact your business, we’ve put together this handy guide to explain vendor financing.

How Does Vendor Finance Work?

Vendor finance programs are merely leasing / financing options made available by Lease Genie to aid and increase equipment sales by you, the equipment dealer/vendor.

For instance, a small construction company needs to purchase a bulldozer for a new project. While business is booming for him, he still doesn’t have all the cash needed for a heavy equipment purchase. In order to complete the bulldozer sale, you partner with Lease Genie, a vendor financing company. Upon approval, they pay you cash for the equipment, and your client pays the finance company (Lease Genie) over a set term.

What to Look for in a Vendor Finance Program?

Now that you understand a little bit about vendor financing, you’ll need to know what to look for in a vendor finance partner. Financing, leasing and loans can be a tricky business.

The important qualities to note are honesty, integrity and communication, along with credit scores and the type of customers you sell to. Customers with less than stellar credit can be tough to finance. A vendor finance program with the ability to lease / finance all credit levels and all types of business equipment is important when selecting a lease / finance partner.

Check for excellent reviews and a high rating with the Better Business Bureau. You can simplify the buying process even further for your customers by offering flexibility and ease in how they apply for financing. Lease Genie Equipment Finance will make life easier for your customers and make selling easier for you, the equipment dealer/vendor.

Become Our Partner Today

If you’re looking for an honest, reliable dealer/vendor financing program in Omaha, NE, and the surrounding areas, contact us. Lease Genie specializes in providing financing for all of your clients. If finance companies who only work with “A” clients are hurting your sales, please reach out to Lease Genie today!

Save your small business money with section 179 deductions.

What You Need to Know About Section 179 Deductions

It’s rare laws are enacted to help the small business owner, but there’s good news! A law has been created to lower the tax burden on small to medium-sized businesses. This law is designed to help family owned and operated businesses, instead of large corporations. If you own a small to medium-sized business, Section 179, also known as IRC 179 or IRS 179, can help you save money so you can boost your bottom line. Here’s what you need to know about Section 179 deductions.

What Are Section 179 Deductions?

Section 179 (part of the IRS tax code) allows a business to deduct the full purchase price of leased or financed equipment for the current tax year. This means you can write off the full purchase price of leased equipment with this equipment tax deduction. The equipment you write off must be within certain dollar limits specified within the code. Any equipment you deduct must be placed into use during the tax year the deduction is being claimed as well.

Bonus Depreciation

Bonus depreciation only covers new equipment after the Section 179 cap is reached. This is a significant advantage to smaller companies that operate on a tight budget. Another benefit some businesses receive from IRS Section 179 stems from carry-over bonus depreciation. Section 179 deductions usually come first, and then a company can claim bonus depreciation once certain limits are reached. If a business has net losses during a tax year, these bonus depreciation credits can carry over.

Section 179 Deduction Limits

Please keep in mind, as of 2016, the Section 179 deduction limits are capped at $500,000. The spending cap on equipment purchases is $2,000,000. The percentage limit regarding bonus depreciation is set to 50 percent this year.

How Can You Determine What Qualifies?

Nearly all types of business equipment will qualify for Section 179 deductions. Some examples include:

  • Machinery
  • Heavy equipment
  • Construction equipment
  • Business vehicles exceeding certain gross weight
  • Computers
  • “Off-the-Shelf” software
  • Office equipment
  • Office furniture
  • Printing presses
  • Large manufacturing tools
  • And more!

How Section 179 Benefits Your Business

By utilizing the appropriate equipment lease financing program and planning to implement new equipment in the field quickly, you can save a lot of money using Section 179 deductions. Small businesses no longer have to fight long-term depreciation struggles thanks to IRC 179. This new tax code helps small businesses keep the cash flowing! Please keep in mind tax laws can change and you should always consult your tax accountant.

If you’re struggling to finance the equipment your business needs, contact us. We can help you use IRC 179 to your advantage. Lease Genie provides financing to more than just “A” credit clients and looks forward to helping your business grow.

Equipment Finance Confidence Rises in November

Wondering if the time is right to purchase new equipment before the end of the year?

According to the Equipment Leasing & Finance Foundation’s Monthly Confidence Index, confidence in the equipment finance market rose to 60.2 from the October reading of 58.7.

“The most recent positive job creation report and the resolution of the leadership struggles in the House of Representatives should equate to more optimism and less uncertainty for small business owners and decision makers,” said David
T. Schaefer, CEO of Mintaka Financial. “I am more optimistic about the business environment.”

When asked to assess their business conditions over the next four months, 14.8% of executives responding said they believe business conditions will improve over the next four months, unchanged from October. Meanwhile, 11.1% believe
business conditions will worsen, which is an increase from 7.4% in October. Most executives believe conditions will remain the same (74.1%).

Most respondents are also rather unmoved when it comes to the demand for leases and loans to fund capital expenditures and access to capital to fund equipment acquisitions, with 66.7% believing demand will stay the same and that access
will also remain unchanged.

“Demand has stabilized and appears to be increasing as the traditional year-end push for last minute acquisitions occurs,”Executives also have middling thoughts about the economy, with 92.6% evaluating the current U.S. economy as “fair.”
In comparison, 3.7% rated it as “excellent, the same percentage that rated it as “poor.”

To read more about the economy click on the link below to read the entire article.

Lease Genie Logo 350x125


Our Mission at Lease Genie:

  • Provide small and medium size business owners with access to a full line of asset based equipment finance solutions.
  • Understanding our client’s business requirements and will assist in overcoming current and future growth challenges.
  • Empowering our clients to meet these challenges and to achieve the growth and profitability.
  • Build a long-lasting partnerships and strives to become your sole source of capital management solutions.

You can always count on Lease Genie to foster a relationship based on the principles of integrity, trust, and the pursuit of excellence.

Contact Lease Genie for more information.

REF. – MonitorDaily November 20, 2015


Tax Benefits/Section 179 for New/Used Equip. Purchases

I am often asked by clients about Tax Benefits / Section 179 of the U.S. Tax Code for new / used equipment purchases.

As businesses look to minimize their tax liability, Section 179 is the best Tax Benefits tool the government has to stimulate small and medium businesses.  Section 179 Tax Benefits is not meant for conglomerates; Section 179 is for small and medium sized businesses.  It’s a tax deduction that lets a business write off the full value of qualifying equipment, new or used.

Under Section 179 of the tax code, a business taxpayer can currently deduct, or “expense”, qualified assets placed in service during the year, up to a specified amount.  After a series of extensions (with some modifications), a maximum deduction of $500,000 was allowed for 2013, subject to a phase-out for assets costing more than $2 million.  However, when this provisions expired after 2013, the limit for 2014 reverted to a paltry $25,000 with just a $200,000 phase-out threshold.

There is on-going debate in United States Congress regarding extending Section 179 Tax Deduction / Tax Benefits, which is due to expire in 2015.

To read more about Section 179 click on the link below to read the entire article.

Tax Benefit, Understanding Section 179 of the U.S. Tax Code


Our Mission at Lease Genie:

  • Provide small and medium size business owners with access to a full line of asset based equipment finance solutions.
  • Understanding our client’s business requirements and will assist in overcoming current and future growth challenges.
  • Empowering our clients to meet these challenges and to achieve the growth and profitability.
  • Build a long-lasting partnerships and strives to become your sole source of capital management solutions.

You can always count on Lease Genie to foster a relationship based on the principles of integrity, trust, and the pursuit of excellence.

Contact Lease Genie for more information.

REF. – The LeaseGuy (September 23, 2015)